3 Expert Solar Lead Gen Tips for Contractors
With residential solar government incentives expiring in 2022, how can solar contractors utilize solar lead generation? Are there any tips…
4 Benefits of Renewable Energy That Convert New Customers
It can be hard to sell customers on solar energy because it’s a relatively new industry, and with any change…
7 Solar Contractor Marketing Ideas to Generate New Leads
2020 is shaping up to be a big year for the solar industry—and the competition is hotter than ever. To…
4 Ways to Keep Solar Sales Leads from Going Cold
Sales leads range from cold to hot. A cold lead is a prospective customer with whom you have no relationship…
6 Tips for Solar Contractors to Compete with National Chains
Bigger names garner the attention of buyers. How can solar contractors compete in their local markets to win jobs? Sometimes…
How to Sell Solar Energy without Going Door-to-Door
Do you currently have salespeople knocking on doors to try to sell more solar? Are you getting the results you…
Why Effectively Selling Solar Is about Education and Experience
There’s an old expression in sales that manages to stay relevant no matter how much everything else changes: “A customer…
What Solar Contractors Can Learn from Solar City Reviews
Do you ever take the time to read your competitors’ online reviews? If you don’t, you’re missing out on valuable…
5 Tips for a Better Solar Sales Pitch
High solar costs chip away at a solar contractor’s profits, but one of the biggest challenges and expenses is acquiring…
Don’t Buy Solar Leads. Try These 14 Tactics Instead.
Buying solar leads can be expensive or even a scam, as some leads are ice cold or not even real.…